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Strategic Roadmap 2026

Where story meets signal

A 12-month plan for Chris & Jared to build NexiMedia into Canada's leading AI-powered creative agency.

February 28, 2026 · Confidential
00

The vision

NexiMedia sits at the crossroads of creative storytelling and AI. We amplify the work of filmmakers, producers, and cultural organizations — helping them reach bigger audiences and compete on the global stage.

Chris — Creative & Culture

The relationships & the stories

Deep roots in film, theater, and Indigenous storytelling. Chris is the bridge between tech and the people who make the work.

Jared — Tech & Strategy

The tools & the engine

Builder of NEXI's proprietary AI — NexiScore, multilingual content engines, and automated media workflows. The tech and business muscle.

01

What we offer

Brand & Content Intelligence

NexiScore scans any digital presence and shows what's working, what's missing, and the quick fixes. A health check for your brand.

Multilingual Global Reach

Take any content — film synopsis, press kit, festival site — and make it work in 10+ languages with culturally-aware AI translation.

Automated Media Workflows

Press kits, social calendars, pitch decks, grant apps — we automate the tedious stuff. Two weeks of work in two days.

Strategic Positioning

Market analysis, competitive positioning, investor-ready materials. Help creative companies look as serious as they are.

02

Month 1 — Foundation

March 2026
Plant the flag, open the doors
"Show, don't tell."
Chris

Free NexiScore scans for 5–10 creative companies

Offer free digital health checks to production companies, festivals, and arts orgs Chris already knows. No strings — just value. These become case studies.

$0 cost · builds pipeline
Chris

3 pilot projects with festivals or arts orgs

VIFF, ImagineNATIVE, Hot Docs, or similar. Offer multilingual content or press kit automation at a discounted pilot rate.

$2K–$5K per pilot
Jared

Build portfolio & demo reel

Clean showcase of the Lark case study, Chris's work, and NexiScore in action. The "proof" we send when people ask what we do.

Credibility asset
Both

Formalize the partnership

Simple operating agreement: who owns what, revenue splits, decisions. A 2-page doc is enough to start.

Peace of mind

Month 1 Snapshot

Pilot revenue (1–2 closed) $2K – $5K
Free scans delivered 5 – 10
Key outcome First paying clients + proof of concept
03

By Month 3 — Traction

April – May 2026
Pilots become paying clients
"Word of mouth starts working."
Both

3–5 retainer clients at $1K–$3K/month

Convert pilot relationships into ongoing monthly partnerships: NexiScore monitoring, content, social strategy.

$3K–$15K/mo recurring
Both

Submit first grant application

Canada Council Digital Innovation, BC Arts Council, or Telefilm. Position NexiMedia as a tool helping Canadian creators compete globally. Grants: $25K–$100K.

$25K–$100K potential
Chris

Attend 2 industry events

Creative BC mixers, Vancouver Film Commission meet-ups. Not selling — just showing up and planting seeds.

Pipeline builder
Chris

Indigenous media partnership

Pro-bono or reduced-rate work with an Indigenous film collective or cultural org. Builds credibility in a space Chris cares about.

Impact + referrals
Jared

Launch NexiScore self-serve ($49–$99)

Anyone can run a scan and get a report. Passive income alongside consulting.

$500–$2K/mo passive

Month 3 Snapshot

Monthly retainer revenue $3K – $15K/mo
Self-serve revenue $500 – $2K/mo
Run-rate target $5K – $17K/month
04

By Month 6 — Growth

June – August 2026
People come to us
"The go-to name in the space."
Both

8–12 active clients

Strong portfolio, word-of-mouth momentum. NexiMedia = THE AI creative partner for Canadian entertainment.

$15K–$30K/mo
Both

Land a major institutional client

NFB, CBC, a provincial film commission, or a major festival. Bigger contracts ($20K–$75K), serious credibility.

$20K–$75K contract
Both

First international project

European co-productions, US indie market, or Latin American cinema. Our multilingual AI makes crossing borders easy.

$5K–$25K + global network
Jared

Launch "AI for Creatives" workshop

$199–$499 per person. Monthly webinar or self-paced course for filmmakers and arts managers.

$2K–$10K/mo

Month 6 Snapshot

Monthly retainers + products $18K – $42K/mo
Project contracts landed $20K – $75K
Run-rate target $18K – $42K/month
05

By Month 12 — Scale

September 2026 – February 2027
The engine runs itself
"Multiple revenue streams, national recognition."
Both

$30K–$60K monthly recurring

Retainers, self-serve subscriptions, workshops, and contracts. Meaningful revenue without 80-hour weeks.

$360K–$720K annual run-rate
Chris

Industry thought leader

Speaking at events, quoted in trade press, on panels. Chris becomes the face of "AI done right" in Canadian creative industries.

Priceless brand equity
Jared

White-label licensing

Other agencies pay monthly to use our AI tools under their own brand. Scale without scaling headcount.

$5K–$20K/mo SaaS
Both

Active in 3+ international markets

Canada, US, and at least one European or Latin American market. Each new market brings new referrals.

Global revenue stream

Year 1 Summary

Monthly recurring $30K – $60K/mo
Annual run-rate $360K – $720K
Active clients 15 – 25
Total Year 1 potential $150K – $400K+
06

Beyond the dollars

Industry credibility

Known as the team that brings AI to arts & culture — to amplify, not replace.

Network effects

Every client becomes a referral. Every event leads to three conversations. It compounds.

Intellectual property

Every tool, workflow, and dataset we build is an asset we own with long-term value.

Speaking invitations

Conferences, universities, panels — raise profile and generate leads simultaneously.

Grant eligibility

Arts partnerships make us eligible for innovation grants at every level of government.

Meaningful impact

Helping underrepresented creators reach wider audiences. Work that matters.

07

Key introductions

Priority people to connect with to get the ball rolling. Organized by sector.

Film Commissions & Public Agencies
Prem Gill
CEO, Creative BC — Vancouver
Gateway to BC's entire creative sector. Named to Vancouver Magazine's Power 50.
Marnie Gee
Film Commissioner, BC Film Commission
Current Chair of the global AFCI Board. Our home turf.
Karen Thorne-Stone
President & CEO, Ontario Creates
Ontario's cultural industry agency. Essential for cross-Canada credibility.
National Funding Bodies
Julie Roy
Executive Director & CEO, Telefilm Canada
Primary funder of Canadian feature film. AI-assisted development is in her mandate.
Francesca Accinelli
SVP Program Strategy, Telefilm Canada
Named to Hollywood Reporter's "Canada 25" list. Shapes what gets funded.
Valerie Creighton, C.M.
President & CEO, Canada Media Fund
Disperses hundreds of millions annually. Named to 3 Hollywood Reporter power lists.
Suzanne Guèvremont
Government Film Commissioner, NFB
NFB actively explores AI storytelling. Named to Hollywood Reporter's Canada 25.
Michelle Chawla
Director & CEO, Canada Council for the Arts
Shaping the Council's 2026–31 Strategic Plan right now. Digital arts mandate.
Major Festivals
Cameron Bailey
CEO, TIFF
Launching TIFF: The Market in Sept 2026 — biggest structural change in years.
Charles Tremblay
Head, TIFF: The Market
Running TIFF's new Content Market (Sept 10–16). Actively building partners now.
Kyle Fostner
Executive Director, VIFF
Our home festival. 45th anniversary in 2026. First-move relationship.
Diana Sanchez
Executive Director, Hot Docs
North America's largest documentary festival. Took role in 2025 from TIFF.
Lindsay Monture
Artistic Director, imagineNATIVE
World's largest Indigenous screen media presenter. Now in June 2026.
Jenn Kuzmyk
Executive Director, Banff World Media Festival
Canada's premier TV/media industry gathering. Best room for international buyers.
Indigenous Media & Cultural Organizations
Kerry Swanson
CEO, Indigenous Screen Office
National Indigenous screen funding body. On TIFF: The Market Advisory Committee.
Melanie Nepinak Hadley
VP Partnerships, Indigenous Screen Office
Hired from Warner Bros. Discovery. The entry point for new partnerships.
Monika Ille
CEO, APTN
National Indigenous broadcaster. Named Executive of the Year by Playback.
Christine Kleckner
Executive Director, National Screen Institute
Trains emerging creators. Runs CBC New Indigenous Voices (22nd year).
Broadcasters & Media
Marie-Philippe Bouchard
President & CEO, CBC/Radio-Canada
Largest commissioning budget in Canadian media. French + English + streaming.
Tina Ouellette
Executive Producer, NFB Western Unit — Vancouver
NFB's Vancouver operation. Most geographically relevant contact for us.
Michelle van Beusekom
President & CEO, Knowledge Network — Burnaby, BC
BC's public broadcaster. Strong documentary mandate. Local relationship.
Guilds, Associations & Key Producers
Reynolds Mastin
President & CEO, CMPA
Represents 600+ production companies. Runs Prime Time Ottawa.
Marie Kelly
National Executive Director, ACTRA
Represents 30,000+ performers. Key voice on AI + performer rights.
Victoria Shen
Executive Director, Writers Guild of Canada
WGC's position on AI authorship is shaping Canadian content policy.
Alistair Hepburn
National Executive Director, Directors Guild of Canada
New in role (Feb 2025). DGC members directly impacted by AI tools.
Niv Fichman
Producer, Rhombus Media — TIFF Market Advisory
One of Canada's most acclaimed producers. Bridge between old guard and new.
Lisa Meeches
CEO, Eagle Vision Inc.
Prolific Métis producer. Strong Indigenous & mainstream crossover.
08

2026 events

Key events where NexiMedia should show up — as attendees, sponsors, or speakers.

Spring 2026 (April – May)
April 22–30
Rendez-vous Québec Cinéma
Montreal, QC
Gateway to Quebec's film ecosystem. Our bilingual tools are a perfect fit.
Attend
April 23 – May 3
Hot Docs Festival & Industry Market
Toronto, ON
North America's largest doc festival. Deal Maker + Forum for pitching to global commissioners.
High Priority
April 30 – May 10
DOXA Documentary Film Festival
Vancouver, BC
Western Canada's largest doc festival. 25th edition. Our home city — easy first event.
High Priority
May 11–14
Web Summit Vancouver
Vancouver Convention Centre
World's largest tech conference, now in our backyard. Tens of thousands of attendees. Massive visibility.
Must Attend
May 31
Canadian Screen Awards
Toronto, ON
Canada's Oscars. Historic simulcast on CBC, CTV, and Global. A week of industry events.
High Priority
Summer 2026 (June – August)
June 2–14
imagineNATIVE Film + Media Arts Festival
Toronto, ON
World's largest Indigenous screen media event. Now in June. Perfect for Chris's network.
Must Attend
June 3–4
Collision Conference
Toronto, ON
Major tech conference with media crossover. Investors, founders, platform execs.
Attend
June 11–14
Banff World Media Festival
Banff, AB
THE Canadian media industry conference. Netflix, Amazon, Disney+ execs attend. Rockie Awards.
Must Attend
July 16 – Aug 2
Fantasia International Film Festival
Montreal, QC
30th anniversary edition. North America's largest genre festival. Global distribution ties.
Attend
Fall 2026 (September – December)
September 10–20
TIFF + TIFF: The Market
Toronto, ON
Top 3 global film festival. NEW Content Market (Sept 10–16) with AI/XR Innovation Hub. C$23M investment. The single biggest opportunity in 2026.
Must Attend
September 16–23
Atlantic International Film Festival
Halifax, NS
46th edition. Atlantic Canada's film community. Smaller crowd, stronger relationships.
Attend
September 22–24
Elevate Festival
Toronto, ON
Canada's premier tech festival. Runs right after TIFF — efficient Toronto double-header.
High Priority
September 24 – October 4
Calgary International Film Festival
Calgary, AB
27th edition. 5th largest in Canada. Builds national credibility beyond BC-Ontario axis.
Attend
October 1–11
VIFF — Vancouver International Film Festival
Vancouver, BC
Our home festival. 45th anniversary. Aim for sponsorship or programming presence in year one.
Must Attend
October 31 – November 8
Banff Mountain Film Festival
Banff, AB
Adventure and environment filmmaking. Different community, strong branded content potential.
Attend
December 2–6
Whistler Film Festival + Content Summit
Whistler, BC
25th edition. Film competition + industry summit. BC-based, intimate, great for closing year-end relationships.
High Priority
Winter 2027 (Looking Ahead)
January 2027
Prime Time Ottawa
Ottawa, ON
Canada's top screen industry policy conference. CMPA, CMF, ISO, Telefilm all present. Target for Year 2.
Future Target
January 2027
Sundance Film Festival
Park City, UT
Indie film's biggest stage. Canadian content frequently premieres here.
Future Target
February 2027
Berlinale + European Film Market
Berlin, Germany
Key for international co-production deals. European market entry.
Future Target

Let's build this

This plan is a living document. We'll adjust as we learn what works. The first month is all about quick wins and momentum.

Chris & Jared · NexiMedia · 2026